




Product Overview
Experience the perfect fusion of Swiss craftsmanship and modern elegance with the Rado Florence Automatic, a unisex timepiece that embodies sophistication and precision. This 39 mm Swiss-made watch features a striking black dial adorned with an intricate embossed pattern, creating a luxurious backdrop for its refined details. The edge-to-edge sapphire crystal not only protects the dial but also serves as a seamless bezel, enhancing the watch’s sleek and iconic profile. Powered by the high-performance Automatic R763 calibre, the Florence delivers exceptional accuracy and an impressive 80-hour power reserve. From its meticulously finished case to its robust movement, every element reflects Rado’s unwavering commitment to excellence and innovation.
Key Features
- 39 mm Stainless Steel Case with Integrated Sapphire Crystal: The Florence’s case is designed with precision, crowned by a box-shaped sapphire crystal that extends edge-to-edge and doubles as a bezel. This innovative integration creates a smooth, uninterrupted surface that enhances the watch’s refined silhouette. The black metallised edge of the crystal harmonizes with the dial, adding depth and a touch of modern luxury. The result is a timepiece that is both visually striking and structurally resilient.
- Sophisticated Black Dial with Embossed Detailing: At the heart of the Florence lies a black dial that serves as a stage for meticulous craftsmanship. The dial features a sophisticated embossed pattern, adding texture and dimension that catches the light with subtle elegance. Rhodium-coloured applied hour markers, finished with both brushing and polishing, provide a striking contrast against the dark background. The iconic Rado anchor symbol moves with the seconds, offering a dynamic focal point that enhances the watch’s visual appeal.
- Automatic R763 Calibre Movement: Beneath the transparent sapphire case back lies the Automatic R763 calibre, a testament to Swiss engineering excellence. This finely regulated movement is tested in five positions to ensure consistent accuracy and reliability. Equipped with a Nivachron™ hairspring, it resists magnetic fields and temperature variations, contributing to long-term precision. With an 80-hour power reserve, the Florence keeps perfect time even when not worn for several days.
- Stainless Steel Bracelet with Three-Fold Clasp: The watch is completed with a stainless steel bracelet that combines brushed and polished links for a balanced, luxurious finish. The alternating textures catch the light beautifully, adding depth and sophistication to the overall design. The bracelet is secured with a stainless steel three-fold clasp, ensuring a secure and comfortable fit on the wrist while maintaining the watch’s elegant profile.
Technical Specifications
- Case Diameter: 39 mm – A versatile size suitable for both men and women, offering a balanced presence on the wrist.
- Movement: Automatic R763 calibre – Swiss-made automatic movement with Nivachron™ hairspring and 80-hour power reserve.
- Dial: Black with embossed pattern and rhodium-coloured applied hour markers.
- Crystal: Edge-to-edge sapphire crystal with black metallised edge, functioning as both front glass and bezel.
- Case Back: Box-shaped sapphire crystal, allowing a clear view of the automatic movement.
- Bracelet: Stainless steel with brushed and polished links.
- Clasp: Stainless steel three-fold clasp for secure and comfortable wear.
- Item Model Number: R48904013
- Department: Unisex – Designed for all genders, offering timeless style and universal appeal.
- Package Dimensions: 5.3 x 5.3 x 4 inches; 1.6 pounds – Compact and well-protected packaging for safe delivery.
- ASIN: B0DK661X6D
- Manufacturer: Rado – A renowned Swiss watchmaker known for innovation and premium materials.
- Date First Available: October 16, 2024
Benefits & Uses
The Rado Florence Automatic is ideal for individuals who appreciate fine Swiss watchmaking combined with contemporary design. Its unisex appeal makes it a versatile accessory suitable for both professional and casual occasions. The robust 80-hour power reserve ensures reliable performance, even during periods of inactivity, while the anti-magnetic Nivachron™ hairspring enhances durability in everyday environments. Whether worn as a statement piece or a daily companion, the Florence delivers precision, comfort, and enduring style. Its elegant aesthetics and technical excellence also make it a thoughtful gift for watch enthusiasts or collectors.
Why Choose This Product
The Rado Florence Automatic stands out for its seamless integration of form and function, showcasing Rado’s mastery in materials and movement engineering. With its edge-to-edge sapphire crystal, refined dial detailing, and high-performance automatic calibre, it offers a level of sophistication rarely found in unisex timepieces. The watch’s Swiss heritage, combined with modern innovations like the Nivachron™ hairspring, ensures long-term reliability and precision. For those seeking a watch that embodies elegance, innovation, and timeless appeal, the Florence is a distinguished choice.