WatchCharts May 2025 Market Update: The Big Three Still Performing Relatively Well

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Hamza Masood is the Enterprise Growth Supervisor at WatchCharts.com, which has kindly allowed us to share their month-to-month Market Updates.

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What Occurred in April 2025?

The WatchCharts General Market Index fell by 0.3% in April, following a slight acquire in March. We proceed to see combined efficiency for the Massive Three secondary market manufacturers for the third quarter in a row; Rolex and Audemars Piguet costs fell by 0.5% and 0.7% respectively, whereas Patek Philippe costs rose by 0.7%.

WatchCharts General Market Index charts 12-months to Could 2025

The Massive Three additionally proceed to carry out comparatively properly in comparison with the remainder of the market, with Patek Philippe specifically being the second finest performing model final month amongst these on the $3,000+ worth level.

Efficiency by Model in April 2025

As has been the case for the reason that begin of the 2025, secondary costs for the overwhelming majority of manufacturers proceed to say no. Amongst these with a mean secondary worth of $3,000 and above, Bulgari was one of the best performer final month, appreciating by +1.1% whereas Cartier costs additionally rose by +0.6%.

The worst performers in March had been Zenith and Blancpain, each dropping by greater than 2%.

WatchCharts efficiency by model chart

As we speak, secondary costs for a lot of manufacturers sit are at 4-year lows, whereas retail costs climb ever-higher – notably because of the affect of tariffs within the US. Because the hole between retail and market widens, the secondary market now affords among the finest offers seen this decade.

A few of the finest and worst performing collections of April are listed under.

What’s up with rising Patek Philippe costs?

Patek Philippe was one of many few manufacturers to see a rise in secondary costs in April (by +0.7%), and has been on a considerably regular uptrend since mid-February. This has been primarily pushed by references from the Nautilus and Aquanaut collections, with each metal and treasured metallic fashions seeing worth appreciation.

Each the rising price of gold, in addition to the discontinuation of a number of fashions from these collections earlier this 12 months (which we mentioned in our February replace) might be contributing to Patek’s constructive market efficiency.

Current additions to our Value Information

We’re regularly increasing our catalog of watches for which we monitor costs, which now consists of greater than 27,600 distinctive references. On this part we spotlight a number of just lately launched watches for which we just lately began publishing market costs.

The Omega Aqua Terra 150M in 41mm a with turquoise dial is a hanging watch in particular person with its ombre blue dial and black markers and arms that distinguish it from all different Aqua Terra fashions.

The watch was introduced shortly earlier than Christmas 2024, with a retail worth of $6,600; its present WatchCharts market worth is roughly $5,700.

The IWC Ingenieur 40 in metal with blue dial is arguably the quintessential current-production Ingenieur. Whereas the mannequin line was reintroduced by IWC in 2023, this dial was solely launched in December 2024, with a retail worth of $11,400; its present WatchCharts market worth is roughly $8,300.

* Hamza Masood is the Enterprise Growth Supervisor at WatchCharts.com. You’ll be able to take a look at earlier Market Updates at https://watchcharts.com/articles/class/dispatch and there are extra market insights and evaluation on their YouTube channel at www.youtube.com/watchcharts

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